In the past, people wrote in their diaries or journals to relieve
themselves of pent up feelings and to just put the words in their head
down on paper. With the emergence of the internet, there was a rise in
websites offering a similar platform for people to digitally speak their
minds. From the glory days of OpenDiary, Xanga, LiveJournal, and,
alternatively, DeadJournal, there has been a progression in web
journaling that has surpassed the teen angst-filled ranting and venting.
Blogging has become the evolving mainstay of internet culture. People
are always looking to connect, stay creative, and be heard. Blogging
offers just that! Bloggers are drawn to this creative outlet that’s
available to anyone with an internet connection, but with so many people
blogging nowadays, it can be hard to have one’s blog seen or heard.
Fortunately, there are tactics to getting your blog recognized and today
we have a list of highly effective ways to help you get your blog not
only acknowledged, but shared worldwide.
1. Utilize Social Media Platforms
The internet provides countless sources to help get the word out about your blog. One of the most successful web tactics is sharing your blog posts through various social media platforms. Tweet out a link on Twitter, pin it on Pinterest, share a post on Facebook, Google+, and StumbleUpon — every outlet can only help spread the word about your blog. It’s important to also add social media sharing buttons to your site for your readers to share articles. Additionally, it would be wise to create separate pages, accounts, and profiles on these platforms specifically for your blog to offer an assembled forum for your readers with updates on new posts.
2. Join a Blogging Community
In accordance with utilizing social media platforms, it’s important to maintain a relationship with your readers and especially your fellow bloggers. Depending on the type of blog you’re producing, you can find several rings of blogging communities to support and aid you in sharing and enhancing your content with feedback. Other than the basic genre of topics your personal posts cover, there are also other ways to define yourself as a blogger that could really help you meet others like yourself and, ultimately, reach out to more potential readers. There are communities of people that share bonds over anything from age and location to the number of children they have and dealing with unemployment. Find your niche and remember that continuous networking is a must.
3. Try Guest Blogging
A popular activity amongst a blogging community is guest blogging. What this entails is pretty simple: share your work with others on their sites and invite them to write on your blog. Whether you reach out to another blogger you’ve never corresponded with before or you already have a budding relationship with the person, suggest guest blogging. It’s a great way to expand both of your readers by exposing your writing to a new audience. Generally, there are some guidelines set about the subject and whether the post should be original and exclusive to the blog you will be a guest on. Make sure to come to an agreement on the logistics beforehand.
4. Leave Comments on Other Blogs
Like guest blogging, commenting is an integral part of building relationships and simultaneously promoting your blog. Find blogs you admire that have a similar audience your content would attract. Most blogging platforms include a comment section that provides the opportunity to link back to your own blog. In case you don’t have the option of embedding your link into your username, the alternative option is to simply insert the full URL address at the end of your comment. Don’t spam blogs only with your link, though. No one likes that. The better and more enticing your comment is, the more likely someone is to click on your link.